We’ve all had one of those days where we’ve looked in the mirror, seen our less-than-perfect skin complaints and desperately layered on a heavy foundation to hide every trace of our natural skin existing, only to end up feeling even less like ourselves than before we started. From bare skin and carefree to caked in makeup and feeling utterly overwhelmed, it’s a cycle that I found myself entirely trapped in until my thirties. But then the game changed…
When age was no longer on my side, and smile lines and crows feet became a daily guest, I realised that caking my face in foundation to hide my flaws actually made my skin look and feel far worse than it really was. And lately, it has been so uplifting for me to see that the beauty world has been shifting towards a more natural way of beauty too.
Society is gradually moving away from the heavy, cakey masks of the past and leaning into skin-realism. What started as celebrating freckles has naturally progressed to accepting the texture and life in our faces, rather than matting them down and flitering all photos to high heavens. Being entirely honest, we still want to look pristine, well-kept and glowing, just minus the mask of makeup.
Enter the bridge between skincare and makeup, a Weightless Wonder Serum Foundation that doesn’t just sit on the skin, but melts into it for a second-skin feel that allows natural beauty to breathe. Whether you’re heading to the gym and just want to even things out, or you’re out to dinner and want a bit more of a polish, the serum formula is a total chameleon. Being medium-buildable in coverage, you’re entirely in control of your complexion.
I personally use foundation more like a concealer to balance out the darkness under my eyes and the redness around my nose and leave my forehead, cheeks and chin well alone, as I have rosacea which makes makeup feel hot and suffocating for me. But there are times when it’s nice to look a little more pristine, without looking like an entirely different person.
One drop of serum can provide a sheer, dewy tint for a classic “I woke up like this” kind of vibe, and a few drops creates a sophisticated, medium coverage that blurs out redness while still keeping your skin looking like your skin.
The Beauty Of The Ingredients
If you’re going to wear something all day then it should definitely be working for you, not against you. With a cocktail of skincare staples that treat the face, while you wear it, this is a foundation that even my fussy and sensitive skin can get on board with.
The use of caffeine is perfect for firming the skin and adding a shot of radiance, whilst the super-moisturiser squalene acts as a shield to lock in hydration to keep the skin soft and supple as opposed to tight and restrictive. Panthenol soothes and strengthens our natural barrier to protect against the elements, and being non-comedogenic it won’t clog pores, allowing you to achieve the perfect coverage for you as an individual, without the dreaded blemish breakout the next day.
Finding The Perfect Match
We all know that beauty comes in every single undertone and depth imaginable, which is where the generous 25 shades to choose from ensures that everyone can find their perfect fit. My Irish skin changes so much between summer and winter time, as I pass through numerous shades on the colour scale with the natural sun-kissed tanning and fading of the seasons so I love keeping a couple of colour options in my wash bag, which can also be mixed to create the perfect shade.
Having a unique nozzle applicator on the foundation bottle also means there are no more messy pumps or wasted product stuck in the bottom of a bottle, allowing for complete precision application, wherever you choose to apply your foundation. It’s time to stop masking and start nurturing our skin; let’s lovingly highlight what makes us so beautifully unique!
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